However, in recent years, culturally oriented psychologists have sought to show that emotions are  “not the direct outcome of physiological or neurological mechanisms…[but] are always situated and embedded in specific cultural contexts. Accordingly, they are fully saturated with cultural meanings.”

One thing I didn’t learn back then and have been delighted to encounter is some research on the cross-cultural differences in the concept of happiness via Mind Hacks. So, are there cross-cultural differences in happiness? Apparently, yes. And the differences are all to do with cultural variations in the perception of the self.

For North Americans and Europeans, happiness tends to be defined in terms of personal achievement and happiness is best predicted by self-esteem. For East Asians, happiness tends to be defined in terms of interpersonal connectedness and happiness is best predicted by how well embedded the self is in a social network.

Again, as interculturalists, we are reminded of the Individualism-Collectivism dimension of culture. However, when talking about Collectivism and social harmony I somehow hadn’t managed to make this deep connection with happiness.

 The West has a strong belief in independence and autonomy of the self (Individualism). The self is believed to be the centre of thought, action and motivation and happiness is to be found in personal striving. “Happiness is likely to be constructed as personal achievement”.

For East Asian cultures, the self-in-relationship-with-others (Collectivism) is believed to be the locus of thought, action, and motivation. Individuals in these societies are highly motivated to adjust themselves to fit into pertinent social relations. Commitments to social roles, social obligations, and readiness to respond to social expectations are all manifestations of this socially oriented motivation for realizing an interdependent self. Happiness is to be found in  positive social realtionships and mutual sympathy. “Happiness is constructed as realisation of social harmony.”

The research concludes that emotions are  “are fully saturated with cultural meanings.”

Footnote: aim of research to re-evaluate the common understanding of emotions as biologically determined and therefore universal, regardless of where or by whom they are experienced. Particpants in the research were East Asians (represented by Filipino and Japanese participants) and European-Americans (represented by people living in the US). For more information on MindHacks the book by Tom Stafford and Matt Webb and blog. 

The scope of the problems surrounding intellectual property rights in our globalised world is vast – how far can copyright and patent-holders go in preventing others from taking their property? Intellectual property protection is not a field of bright lines and clear rules. And, the economic consequences of the dispute are also immense.

In San Francisco, the music industry tried to take down Napster, a service that allowed users to swap digital music files over the Internet. In this case, the courts agreed that Napster’s file-sharing technology violated music copyrights. Across the Atlantic, advocates of “software libre” are introducing legislation in several European parliaments to give preferences in government procurement to software that can be freely copied and distributed. The Eurolinux Alliance argues that only free software “preserves privacy, individual liberties, and the right for every citizen to access public information.”

Unfortunately for those dealing with the Far East, that region has a very different take on IP from people in the West. Confucius, the world-renowned great thinker in Chinese intellectual history, passed on a moral and ethical code that has long influenced the ways of that part of the world. He believed that ideas once in a book were for the public domain and belonged to everyone, so the Chinese have never grown up with the concept of copyright. In reality, IP wars can be argued to be the tussle between the intercultural dimension of Individualism and Communitarianism. Knowledge and ideas are seen as one’s own indivuidual property in the west. So, cross-cultural differences exist.

Two recent books on the subject of International Intellectual Property Law are available which will be of interest to those working in this field:

Global Challenge of Intellectual Property Rights, Bird, R. & Jain, S.C. (pub: Edward Elgar, 2008). The publisher’s blurb states:

The importance of intellectual property rights is now well established as a vital component in the success of firms and nations. The diverse contributors to this volume, drawn from the fields of law, business and economics, clarify and analyze the problems and promise of IP policy from a global perspective. They discuss both developed and emerging nations and advance the understanding of this increasingly important topic .

The articles address issues from an interdisciplinary focus with an emphasis on current topical issues. Topics addressed include intellectual rights protection in emerging nations such as China, an exploration of a specific cross-national intellectual property perspective, strategies for protecting intellectual property rights, and a guide to understanding emerging and non-western legal systems. A mix of theoretical and practical observations helps the reader navigate the increasingly international topic of intellectual property as well as offers strategies for optimal utilization of intellectual property assets. The volume serves well both as a solution-oriented book and as a tool for facilitating further discussion and analysis in the classroom.”

Global Intellectual Property Law, Dutfield, G. & Suthersan, U. (pub: Edward Elgar, 2008). The publisher’s blub states:

Globalisation of trade means that intangible informational resources are now produced, bartered and consumed anywhere and everywhere defying jurisdictional borders. Intellectual property has moved into the mainstream of national economic and developmental planning; in the recent past it has also emerged as the central impetus in multilateral trade relations. The authors of this original and progressive textbook trace the evolving remits of intellectual property, which are rapidly expanding to embrace new subject matter and increase the scope of protection. This creates conflicts with current trade, development, cultural, ethical, human rights and economic mores.

This book reflects on intellectual property as it stands at the crossroads of these values. It considers the challenges presented by such developments as the commodification of persona, the commons, and life itself. Most significantly perhaps, the book examines the impact of intellectual property on the international stage, especially in respect of trade, development, economics and biological and cultural diversity. It is sure to become an invaluable reference work for scholars and students of intellectual property, international law, public policy, politics, government, human rights and development, as well as legal practitioners”.

Bibliographical details:

Global Challenge of Intellectual Property Rights: edited by Robert Bird (Assistant Professor of Business Law, University of Connecticut, US) and Subhash C. Jain (Professor of International Marketing, Director, Center for International Business Education and Research, Wisconsin School of Business).  Publisher Edward Elgar, 2008. Hardback, ISBN 978 1 84720 360 1. Ebook (ISBN 978 1 84844 488 . 1).

Global Intellectual Property Law, Graham Dutfield (Professor of International Governance and Co-Director, Centre for International Governance, University of Leeds) and Uma Suthersanen (Reader in Intellectual Property Law and Policy, School of Law, Queen Mary, University of London).  Published Edward Elgar, 2008. Hardback. ISBN 978 1 84376 942 2. Ebook ISBN 978 1 84844 386 0