Imagine a situation. You have just received a memo from your
CEO (you work for a huge global organisation). In the memo, the newly appointed CEO states his vision for the company, and the core values he will be implementing as part of his new strategy. The core values are: Freedom, Respect, Integrity. Very simple values and easily understandable. In fact there is little doubt what he is looking for……or is there?

Are you really sure that you have the same definition of respect, freedom and integrity as your CEO?